NEED TO KNOW
- Meghan Sussex’s popularity exposes the limits of royal polling.
- Digital metrics show Meghan’s content massively outperforms William and Kate’s despite their larger platform. She has more than doubled their total Reel views in 2025 with a quarter of their followers.
- The British press may frame her as divisive, but media obsession and engagement metrics reveal global interest and staying power that polls can’t capture.
For years, the British press has clung to royal favorability polls like gospel. Each YouGov rating becomes a headline, each dip in Meghan Sussex’s supposed popularity spun into another warning that the Duchess of Sussex has fallen out of grace. But something strange keeps happening. Every time the press insists the public has turned on her, the public responds with clicks, views, and an avalanche of viral engagement that tells a different story entirely.
On June 4, Meghan posted a short reel of herself and Prince Harry dancing in a hospital room to Starrkeisha’s Baby Mama. The clip, filmed during her pregnancy with Lilibet, reached over 23 million views in just two days. It was relatable, funny, and joyful—precisely the kind of content the media says the public hates. Yet it broke the internet. In contrast, it took nine months for Kate Middleton’s polished video announcement about her cancer recovery—promoted heavily by the Palace and mainstream media—to reach 35 million views. Meghan matched that in under 48 hours using a phone, a viral dance trend, and no palace PR machine. So who’s really unpopular?
Polls Don’t Prove Public Sentiment
Haters love to remind us that Meghan and Harry are no longer working royals—how dare she use HRH, blah blah blah. But when a new poll drops, suddenly they’re treated like full-time royals again, expected to outperform the very institution they walked away from. YouGov polls remain convenient tools for media spin, often framed as crises for Meghan and Harry. Media outlets routinely crown Kate and William using rankings built on outdated methods and narrow samples. These polls don’t measure global engagement, cultural impact, or digital virality—they reflect press agendas. But we live in a metadata world now. The real numbers are public, searchable, and impossible to ignore.
Meghan’s 2025 Instagram Stats
Account Launched: January 2025
Followers: 3.7+ million
Number of Reels: 24
Total Views: 260.6 million
Top Reel: Baby Mama Dance – 43.2 million views
Average Views per Reel: 10.8 million
Fewest Views: Baking Reel – 4.5 million views
Note: All figures are current as of June 9, 2025, and reflect activity from the year 2025 only.
Meghan’s Reels Outpace Royal Accounts Despite Smaller Following
Recent coverage has confirmed what the polls ignore—Meghan’s Instagram Reels are outperforming those of William and Kate by a wide margin, despite having a smaller follower count.
William and Kate’s 2025 Instagram Stats
Account Active Since: 2019 (Official Kensington Palace profile)
Followers: 16.7 million
Number of Reels: 51
Total Views: 143.3 million
Top Reel: Prince William Extracts Strawberry DNA with Big Manny – 17.6 million views
Average Views per Reel: 2.8 million
Fewest Views: Prince William Delivers Ocean Speech – 1 million
Note: All figures are current as of June 9, 2025, and reflect activity from the year 2025 only.
Meghan’s reach isn’t a fluke. It reflects genuine interest, especially in the United States, where her mix of relatability and bold, joyful content resonates across generations. While British tabloids obsess over her “Baby Mama” dance, viewers around the world are sharing it with joy.
Related | No, Meghan Sussex Isn’t Losing Popularity – The Data Exposes the Real Bombshell
Meghan Sussex Popularity Drives Global Engagement
Despite having less than a quarter of William and Kate’s followers, Meghan Sussex has more than doubled their total Reel views in 2025. Her account stands at 3.7+ million followers with 260.6 million total views across just 24 Reels. In contrast, William and Kate’s Kensington Palace account, with 16.7 million followers and 51 Reels, has 143.3 million total views. Meghan’s top Reel hit 43.2 million views; their top post reached 17.6 million. The math speaks for itself—this isn’t what fading influence looks like.
Unlike the royal family’s branded content, Meghan’s videos don’t rely on heavy production or polished narration. There are no drone shots of castles or taxpayer-funded lighting crews. She leans on authenticity, humor, and heart. That’s why her content trends. That’s why teens, parents, and even media outlets like ITV News and Fox News covered her twerk video without scorn. Gen Z isn’t voting in YouGov polls—monarchs and their heirs aren’t elected. But Gen Z is watching Reels, and they’re watching Meghan.
When Fox News can see how fun this video is and they are conservatives everyone criticizing Meghan and CHOKE #meghansussex #princessmeghan #HarryAndMeghan. pic.twitter.com/Ssvvkd9qAk
— Vanix3 (@Vanix31) June 6, 2025
Even Fox News called Meghan’s Baby Mama Dance “endearing,” praising her joy and strength during pregnancy. The only roast? Harry being a lovable “dork” in the background.
British Media Is Addicted to Meghan’s Name
Despite claiming that the public is over her, the British press can’t stop talking about Meghan. Data reveals that in the past three months alone, 1,786 stories were published about her—more than Prince William, Kate, Charles, Camilla, or even Andrew, whose connection to Jeffrey Epstein triggered international outrage. Meghan outpaces them all.
| Royal | Story Volume | Media Bias |
|---|---|---|
| Meghan Sussex | 1,786 | 34% Left, 25% Center, 41% Right |
| Prince Harry | 1,575 | 38% Left, 26% Center, 36% Right |
| Prince William | 1,201 | 19% Left, 40% Center, 41% Right |
| King Charles | 1,206 | 21% Left, 39% Center, 40% Right |
| Princess Kate | 127 | 23% Left, 45% Center, 32% Right |
| Queen Camilla | 12 | 15% Left, 65% Center, 20% Right |
| Prince Andrew | 10 | 18% Left, 42% Center, 40% Right |
Media Bias in Royal Coverage Explainer
The chart above is based on media coverage tracked by Ground News between February and May 2025. Ground News aggregates articles from thousands of global news sources and categorizes them by political bias—Left, Center, or Right—based on independent assessments and historical patterns of coverage.
For this analysis, we pulled publicly available story counts and bias breakdowns for senior British royals including Meghan Sussex, Prince Harry, Prince William, King Charles, Princess Kate, Queen Camilla, and Prince Andrew. Each royal’s story volume reflects the total number of articles published about them over the 3-month period. The media bias breakdown indicates the percentage of those stories published by outlets classified as left-leaning, center, or right-leaning.
These metrics reveal not just who is being covered, but how—and by whom. Meghan and Harry top the list in volume and remain the most politicized royals, with the highest percentage of right-wing coverage. In contrast, working royals like Kate and Camilla receive far less coverage, and what little they do get is overwhelmingly neutral or favorable.
The Daily Mail, which tried to mock her hospital dance as “cringeworthy,” published an entire spread analyzing it. The piece quotes sources describing her as “defiant” and notes she’s thrilled by the American reaction. A tabloid can’t call a woman irrelevant while dedicating half a front page to her every move. That’s not journalism. It’s fixation.
This isn’t new. The same cycle repeats: Meghan posts something human and joyful, the press feigns outrage, then rushes to capitalize on the clicks. These aren’t hit pieces. They’re bait—and Meghan’s name brings traffic like few others can. If she truly lacked influence, the numbers wouldn’t tell another story.
She’s Not Trying to Impress Britain
The British press’s confusion lies in one simple fact: Meghan’s content isn’t made for them. Her reach isn’t dependent on tabloid approval or royal optics. She doesn’t need Buckingham Palace’s backing or BBC segments to stay relevant. She is building a global brand that reflects her values, her humor, and her vision. If that vision includes a twerk in a hospital gown, it’s working—and the views prove it.
While the UK argues over her wine choices or delivery-room playlists, Meghan continues to connect with audiences who don’t expect her to be perfect or perform royalty. She’s not here to meet British expectations. She’s here to build something that transcends them.
That’s the part polls will never capture. But we’ll be right here when the next one drops, declaring—once again—how “unpopular” Meghan is.
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Many if these so called followers on Kensington instagram accounts appear to be paid bots, that’s why you see unusually low engagement numbers. They have been obsessed from the days when the sussexs had their royal instagram account to up them, even back then it was obvious that many followers were bots.
I suspected as much!
Love always wins.