Meghan Sussex celebrated the premiere of With Love, Meghan Season 2 by surprising superfans with gift boxes from her lifestyle brand As Ever. The curated packages—filled with shortbread cookie mix, apricot spread, napkins, and other kitchen essentials—mirrored the show’s themes of food, hosting, and togetherness.

The gesture linked her Netflix series to her expanding consumer line, blending media and branding in a way that felt both personal and strategic. It also continued a pattern Meghan began earlier this year, when she sent As Ever products to high-profile figures like Kris Jenner, Serena Williams, and Zoe Saldaña.

Meghan Like Us Podcast Unboxes the Surprise

Among the recipients were Danielle and Erin, sisters and hosts of the Meghan, Like Us podcast. They shared their unboxing on Instagram, capturing genuine delight as they revealed the white boxes decorated with lavender and twine. Inside, they found shortbread cookie mix, apricot spread, embroidered napkins, a spatula, and pink cookware. A recipe for thumbprint cookies added a personal touch that connected directly to the food themes of With Love, Meghan.

Their video showed excitement and gratitude. They described the delivery as “a real treat” and thanked Meghan, Netflix, and As Ever for the recognition. The unboxing quickly gained attention online, drawing praise from fans and creating wider interest in both the show and the brand.

How Meghan Uses Gifts to Build Connection

The gifts highlight Meghan’s ability to use brand marketing in a way that feels personal rather than transactional. By choosing podcast hosts, lifestyle influencers, and everyday fans, she ensured that her products reached audiences who already felt invested in her story. Jasmin Reed, who also received a box, captured the sentiment when she posted an unboxing video with the caption, “When the queen herself @meghan gives fans the royal treatment… Thank you so much!!!” She admitted, “I’ve literally never had anything like this happen to me before,” underscoring how rare and meaningful the gesture felt.

Other recipients, including Windsor the Beagle, shared their excitement across social media. These moments reinforced Meghan’s broader message that food, hosting, and small details can bring people together. She spoke earlier this year about her “flower sprinkles,” describing how even the smallest touches can create joy and spark conversation.

Now that With Love, Meghan is in its second season and As Ever expanding its reach, this latest gesture shows how Meghan continues to blur the line between entertainment and lifestyle branding. Her fans receive more than products—they receive a sense of connection that fuels ongoing support for her work


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