Meghan Markle returned to Instagram, and the results speak for themselves. In less than two months, her new account, @meghan, has taken off, proving that public interest in her remains stronger than ever. With just a few posts, she has already gained 2 million followers, and her content continues to pull in millions of views, setting a new standard for engagement.
Meghan Markle’s Instagram Return Breaks Records with Massive Engagement
Her very first post, a simple black-and-white video of her writing “2025” in the sand, instantly caught attention. In just over 24 hours, she hit 1 million followers, a milestone that typically takes celebrities weeks or even months to achieve.
Meghan Markle's personal Instagram account has hit over 1 million followers in just over 24 hours! The Duchess is proving once again why she's a force to be reckoned with. https://t.co/u5OfOxoPNG pic.twitter.com/pRyf86BGYv
— Feminegra (@feminegra) January 2, 2025
Meghan Markle’s return to Instagram drew massive attention, with her first post of a beach walk reaching 11.8 million views. Her second post, a trailer for With Love, Meghan, gained 11.3 million views, highlighting excitement for her Netflix series. A candid video announcing her As Ever rebrand became her most-watched, with 13.5 million views. A heartfelt tribute to her late dog followed closely with 8.3 million views, showing her deep bond with followers. Other posts capturing joyful moments and behind-the-scenes glimpses also saw strong engagement, while her Invictus Games clip earned 2.9 million views. In total, Meghan’s Instagram posts have amassed 60.1 million views, proving the undeniable strength of her online influence.
Related | Meghan Sussex Hits 3 Million Followers on Instagram in Record Time After Seven-Year Royal Silence
Meghan Markle Reclaims Her Voice and Influence
Meghan’s return to Instagram isn’t just about numbers—it’s about reclaiming her voice. Long before she was a duchess, she was an actress with a dedicated following, and her lifestyle brand, The Tig, had over 3 million followers. Those supporters, along with the people who embraced her marriage and continue to stand by her today, now have a direct line to her once again. For years, royal life forced her into silence, as if being a royal wife meant being a mute. Now, her fans no longer have to rely on anonymous sources or royal reporters to speak for her. Through Instagram, she controls her own story, unfiltered and on her own terms. This Black History Month, Meghan embraces true freedom—defining herself, speaking for herself, and making history along the way.

Meghan Markle has cemented her place as the most-followed individual British royal on Instagram. As of February 2025, her personal account, @meghan, has reached 2 million followers, surpassing other royals who manage their own profiles. In contrast, Princess Eugenie’s account, @princesseugenie, stands at 1.8 million followers. While official royal accounts, like @princeandprincessofwales, have larger followings (16.8 million), those numbers reflect combined efforts as a couple rather than individual influence. Meghan’s solo presence on Instagram highlights her unique ability to captivate audiences without the backing of an institution.
With 2025 just beginning, Meghan’s return to Instagram signals even bigger plans ahead. Her growing audience, upcoming Netflix projects, and brand ventures suggest she is building more than just a social media presence. Every post feels intentional, shaping a digital space that reflects both her personal and professional journey. And the response shows it’s working.
If her current trajectory continues, she’s well on her way to becoming one of the most influential figures on social media. Meghan’s return proves one thing: when she speaks, people listen—and they watch.
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I am so happy for her! My credit card awaits! LOL
My hope for her is that she truly sees and feels the “LOVE” being sent her way from those of us that appreciate all that she gives us.